ReadWriteWeb provided details on near field communication (NFC) might be used by foursquare to make it easier to check-in to certain retail venues without the need to open the app and manually perform a search. Using NFC, the user merely swipes the mobile device near an NFC tag. Since people merely forget to "check-in" this new option certainly facilitates the process and lowers the barrier to utilizing location-based apps. It might even further the benefits of location-based adverting. See also our coverage of Blue Bite (1, 2).
-- ReadWriteWeb
by Joe Francica on 11/28 at 12:02 PM |
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