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Friday, September 5. 2008

GPS Business News: Magellan Exec Exodus, Marketshare Drop

GPS Business News put the pieces together including:

- CEO Nelson Chan left.
- Christian Bubenheim, who was vice president Product Marketing, left.
- Clay Babcock, who was Senior Director, Product Planning left.
- The Magellan booth at the IFA consumer electronics show in Berlin was cancelled.

Marketshare is down and there's no growth in Europe. The last big Magellan professional campaign I recall was for its MobileMapper mobile data collector.

I'll add another measure of health: the last corporate press release was from April of this year.

Posted by Adena Schutzberg in Satellite Navigation at 06:00 | Comments (2) | Trackbacks (0) | Bookmark and Share

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Having experienced Magellan's product quality and service, I'm not surprised that the rats are deserting the sinking ship. Magellan is nothing more than a knockoff of the better units on the market. Their reputation is finally catching up with them..."you can fool some of the people all of the time...."
#1 Ashton H on 2008-09-16 17:45 (Reply)
Say what you like about Magellan products and their features. The products are very good when they work, but dealing with Magellan customer support is like pulling teeth with tweezers. For a month now I’ve trying to get my 4210 fixed, it’s like beating my head against the wall. Magellan Canada is almost nonresistant. I think they have only one guy to handle all of the country. It seems like Magellan US don’t want to deal with Canadians. On top of that the units come with outdated maps and you have to pay extra ($80US) for current Maps. My friends who got the Garmin’s had no problems and their maps were updated free. I was better off with a Chinese knock-off.
#2 Greg Robbins on 2008-10-04 20:13 (Reply)

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