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Tuesday, July 1. 2008

The New Gas Conscious, Distance Conscious Marketing

This headline from Ripley Entertainment (yes, the Believe it or Not folks) PR:

53% of U.S. Population Lives Within a Half Tank of Gas of a Ripley Attraction

Too bad there's no mention in the PR of the destination map on the website! Marketing hint: the call to action should be: Visit our interactive map to find an attraction near you!

Posted by Adena Schutzberg at 08:29 | Comment (1) | Trackbacks (0) | Bookmark and Share

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Hey, I liked the title of your article and went a little farther with it:

http://blog.click2map.com/2008/07/03/the-new-distance-conscious-marketing-and-online-maps

;-)
#1 xavierv (Link) on 2008-07-03 10:58 (Reply)

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