Zillow, Trulia Doing Well in Down Economy
Spencer Rascoff, Zillow’s chief operating officer, reports that the real estate site was up despite the down economy. Why? Uncertainty benefits information providers. The details:
An average of 8.2 million unique users per month in 2009, up 57% year-over-year
37% growth in page views year-over-year
3.9 million for-sale, rental and Make Me Move listings, up 43%, the result of more listings feed partnerships with brokerages and Multiple Listings Services.
550,000 loan requests were submitted on Zillow Mortgage Marketplace in 2009. 46%, or 253,300 were for refinance loans as mortgage rates. Lenders responded with more than 10 million custom loan quotes. To date, over 7,000 lender ratings and reviews have been submitted by borrowers.
171 U.S. newspapers partnered with Zillow to use their search and listings technology
And, the company’s iPhone app, released in April has had 870,000 downloads.
Over at Trulia, it was a big year, too as the site saw a total of 62.3 million unique visitors, the highest figure ever.
Visits grew by more than 45%
Total page views grew by 105%
Property views grew by more than 130%
Consumer questions doubled over 2008 on Trulia Voices
Nearly 1 million home buyer inquiries were sent to real estate agents
Trulia became one of the Top 5 Real Estate sites on the web, according to Hitwise
And, the company’s iPhone app was downloaded more than 300,000 downloads. It’s got a sibling: a mobile site accessible on any mobile handset.
Both of these sites have grown with almost no recent hype, a sign that they are not “one visit wonders.” Turning a profit? That’s not mentioned in the coverage of either one.
