Yahoo Acquires Foursquare-like Koprol
Koprol comes out of Indonesia and the details of the deal were not disclosed. I suspect however Yahoo paid less than the $100M is is said to have offered for Foursquare. Koprol is quite like Foursquare in that users can check-in, find friends and the like. It also depends on its users to build up a database of places, something Yahoo wants to use to help push its users to its many content properties, including Associated Content, which it acquired earlier this month. The acquisition will also help build the brand in Asia.
by Adena Schutzberg on 05/25 at 07:48 AM |
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