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Monday, March 06, 2006

Stockholm Traffic Down 25% Thanks to RFID

Ok, that title is a bit misleading but so is the one on the artilce I read: “An RFID solution to rush hour headaches?” In fact the reduction is due to fees; how they are paid may or may not have anything to do with it.

Drivers are encouraged to put an RFID chip on their windshield so to automatically pay when travelling on city roads during peak hours. Those without the chip have their license plates captured by cameras and are sent bills that can be paid on the Internet on at 7-Eleven. I guess they are ubiquitous in Sweden? And, wow, that’s a good gig to get. Gotta believe folks will grab a coffee, soda or whatever when paying their bills.

I’ve always been a proponent of a slightly different tactic - make gasoline really, really expensive.

by Adena Schutzberg on 03/06 at 12:55 PM | Comments | Bookmark and Share

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