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Wednesday, May 16, 2007

No Need to Read Maps

“Largely citing MapQuest, 20% of parents and 21% of kids no longer feel they need the ability to read maps. Instead, they said it was enough to type in locations and match the printed commands with street signs.”

- From a study of 59 kids and parents who gave up either cell phone, Internet, TV or MP3 player for a Nickelodeon study “to gain insight into families’ digital dependency from children aged 8 to 12 and parents of kids up to age 14.”

- Multichannel.com

by Adena Schutzberg on 05/16 at 07:55 AM | Comments | Bookmark and Share

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