NAVTEQ Foresees Map Enhancements to Improve User Experience of PNDs

NAVTEQ conducted a study of users which revealed data that is leading them to improve their map database. Some of their findings:

1. When asked about potential map enhancements, which is most important? Answer: Better visual display of highway junctions.

2. Improve the orientation of a navigation system by including 3D models such as a translucent portrayal of buildings as they appear along a roadway or street.

3. Will the bend in the road curve? Users want to see prompts on the portable navigation device that shows data such as speed limit change that may indicate a curve. Ulitimately NAVTEQ believes that this type of information will lead to better speed management by the driver.

NAVTEQ will also begin to embed historical traffic models for be able to better determine what "should" happen on the roadway.