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Monday, August 27, 2012

Microsoft’s New Logo Harkens Back to Esri’s Early Days

I've pointed out before how Esri has been chanelling Microsoft in its naming conventions, product numbering and certification program in recent years. Esri marketing has even become more more mainstream and Microsoft-like.

In recent days, it feels like Microsoft is looking over Esri's shoulders (though I'm sure it is not) in selecting its first new logo in 25 years (PC Mag). Here's the new Microsoft Logo:

And, here's the old ESRI (how we spelled it back then) logo that was similar to the one on my first ESRI business cards circa 1992 (via GIS and Science):

by Adena Schutzberg on 08/27 at 03:12 AM | Comments | Bookmark and Share

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