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Wednesday, August 26, 2009

Google Crowdsources Traffic: Will that kill waze?

Lots of buzz in the last day or so about Google using data from those using Google Maps Mobile to compile and share traffic data - especially for rural routes. (See for example Ars Technica.) It’s been around in some areas for a while.

Several comments I saw said basically, “Waze is dead, Google killed it.” Hang on - recall the Waze business plan while it includes sharing traffic data is about developing a base map from its users’ travels, then selling that geodata. I don’t know if it will work, but it’s a very different money making proposition than say…Google’s.

by Adena Schutzberg on 08/26 at 08:01 AM | Comments | Bookmark and Share

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