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Thursday, January 05, 2006

Gmail “Map This” Button

Greg Sterling posting at Search Engine Journal tipped me off to a new mapping function appearing in Gmail. Turns out, messages that come in with addresses have a link on right titled “Map This.” It’s near the sponsored links, reports Sterling. He points to this page for Google’s explanation (no human reads your mail!).

Sterling makes a good point that putting something of value “over there” draws more attention to the ads “over there.”

I guess once we all griped about the autolinks appearing magically by default on webpages when the Google Toolbar was installed, Google pushed that functionality over to GMail.

by Adena Schutzberg on 01/05 at 06:00 AM | Comments | Bookmark and Share

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