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Wednesday, June 30, 2010

French Gov: Google, put the Mapmaker’s Ad Back

The Autorite de la Concurrence put out a statement today in response to a compaint from Navx, a French mapping platform company, that Google would not take its ads. The verdict from the anti-trust regulator: Google had to put the company’s AdWords ads into its listings. The AdWords policies “were put in place by Google in a way that lacked objectivity and transparency and could lead to the discriminatory treatment” of competitors, it said. Navx provides speed camera points and gas prices to companies, including TomTom.

Google must restore the listing within 5 days and clarify its AdWords procedures.

- BusinessWeek

by Adena Schutzberg on 06/30 at 05:42 AM | Comments | Bookmark and Share

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