For the PR Folks and CEOs: Report on Corporate Blogging
Forrester completed a report on corporate blogging (Time To Rethink Your Corporate Blogging Ideas ) and among the findings: these blogs are not trusted - just 16% of Americans say they trust them - that puts corporate blogs at the bottom of the blog trust scale. What does this mean?
The experts weigh in on a For Immediate Release podcast: “All-star panel discusses Forrester report on corporate blogging: Josh Bernoff of Forrester; Max Kalehoff of Clickable; Rick Murray of Edelman Digital; Steve Baker of BusinessWeek; Lionel Menchaca of Dell; and author/consultant John Cass.”
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by Adena Schutzberg on 12/23 at 07:16 AM |
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