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Tuesday, January 06, 2009

Early iPhone LBS Ad Company in Deadpool

TechCrunch reports that AppLoop has shut down. The company (which I’d not heard of) launched in summer 2008 and took advantage of the iPhone’s location determination to send ads. (The company claimed to be “the first ever real-time, location-based mobile ad network.”) A later app turned any RSS feed into an iPhone app. Doesn’t sound like either one was enough to keep the lights on.

 

by Adena Schutzberg on 01/06 at 06:00 AM | Comments | Bookmark and Share

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