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Wednesday, January 27, 2010

Apple Announcement Later Today, But LBS Advertising Solution Announced

So says JumpTap:

“Jumptap, the leading mobile advertising solutions provider, today announced the industry’s first integrated mobile advertising solution for the new Apple tablet.”

What does the company know about the tablet and how it’ll be used?

“While the Apple tablet has a larger screen than a phone, the tablet is still attached to consumers on-the-go who have different needs and behavior than PC users,” said Paran Johar, chief marketing officer at Jumptap. “Our mobile technology and business expertise allow us to reach tablet consumers with more relevant and more timely ads than PC-online ad networks.”

When?

“Jumptap’s new integrated mobile ad solution will support Apple tablet-compatible ad units by the end of February 2010.”

- press release

by Adena Schutzberg on 01/27 at 07:25 AM | Comments | Bookmark and Share

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