$3 Million for “Where I’ve Been” Mapping App
Trip Advisor, part of Expedia, has a acquired a Facebook/MySpace “add-on” for $3 million. “Where I’ve Been” is a simple app that allows users to highlight which states/countries they have or want to visit. The idea I suppose is to tap those users for purchasing travel or supporting advertising. Other such “add ons” have been sold by Facebook, but this one tops the selling price competition.
There was confusion if the story was true, but it’s since been confirmed by The Wall Street Journal. It’s unclear to me if the app is free as it doesn’t say on its website. I suspect it is. A version for inclusion on websites/blog is in production.
by Adena Schutzberg on 08/27 at 06:35 AM |
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