Wednesday, August 26. 2009

Google Crowdsources Traffic: Will that kill waze?

Lots of buzz in the last day or so about Google using data from those using Google Maps Mobile to compile and share traffic data - especially for rural routes. (See for example Ars Technica.) It's been around in some areas for a while.

Several comments I saw said basically, "Waze is dead, Google killed it." Hang on - recall the Waze business plan while it includes sharing traffic data is about developing a base map from its users' travels, then selling that geodata. I don't know if it will work, but it's a very different money making proposition than say...Google's.

Posted by Adena Schutzberg in Google, LBS at 08:01 | Comments (0) | Trackbacks (0) |

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