Monday, February 12. 2007

ADSK Press Day: Press Questions

The shortened Q and A for the press after serveral hours of presentations was cut short since we were running late. But some were interesting. I'm paraphrasing both Qs an As.

Q: What's up with dealers only being able to sell in one vertical? They can't serve customers who need more!
A: Yes, expect to see us broadening what they can sell across our internal divisions.

Q: Will you price products such that they are more affordable in developing countries?
A: We already do. In fact, now we are getting complaints that folks in the UK can't compete in India because of software costs.

Q: What's the value proposition for geospatial at Autodesk?
A: We focus on public works/telco/utils an unlike others do geospatial analysis during design.
We make integration easier. We want to capture "volumization" that is, the things that are done the same across the world (water runs downhill everywhere). Others don't do that.

Q: Autodesk is big on Building Information Management (BIM) but not on Product Lifecycle Management. Why?
A: PLM is really a marketing answer for the three companies that do PLM (they are all mechanical companies most of us in GIS won't know) to serve the fininacial community, aka investors. We've yet to see a company that needs PLM! When consulting is 90% of a job and software 10% one of two things is going on:
(1) the softawre is no good
(2) the client is trying to do something that won't work

Disclosure: Autodesk covered travel, lodging, food for me to attend World Press Day. I also received corporate gifts.

Posted by Adena Schutzberg in Autodesk Press Day 2007 at 20:39 | Comments (0) | Trackbacks (0) |

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