by Adena Schutzberg on 05/11 at 12:45 PM |
CLIF has updated the challenge for 2010 with a non-profit and social media twist:
New this year, CLIF BAR is encouraging riders to find strength and inspiration in numbers by joining one of three 2 Mile Challenge teams. Each team represents a non-profit organization that fights climate change or promotes bicycling advocacy. The three non-profits will each receive a $25,000 grant from CLIF BAR.
As a bonus incentive, the team that acquires the most points by October 31 will earn an additional $25,000 grant from CLIF BAR for its non-profit organization. Points will be awarded for: 1) registering for a team and linking personal Facebook accounts to the 2 Mile Challenge site, 2) issuing bike-riding challenges for yourself and friends, 3) logging trips completed on the 2 Mile Challenge site, and 4) logging trips for consecutive weeks.
This is all well and good. Would I have the patience to log the 2 mile trips? No.
- press release
by Adena Schutzberg on 05/11 at 10:46 AM |
This is another of those “nice ideas” that I fear won’t take off.
For free, MapCut will give you a unique, short, URL (http://www.mapcutcom/apb - example, not live) that will link to a location (either address or lat/lon). Check out the White House. Pretty exciting. For a fee of $3/year you can decide on the URL and decide what information goes on that page. And if you should have the address of your house there, and then move, you can update it. The free accounts can’t be updated.
The idea, then, is to use these “short cuts” as “business cards” of sorts to share information. Per the site:
Our long term goal, with your help, is to make the term “Mapcut” a ubiquitous term. Whenever someone wants to know your address, you’ll just tell them your Mapcut instead of your address. When this starts to gain traction (iPhone app coming out soon), having a short and personalized Mapcut that you’ll keep forever (regardless of where you move to in the future) will become a hot commodity. So, make sure you reserve your favorite word/phrase before someone else gets it. Like “SmithHome” or “IceCream” if you’re an ice cream store…etc. Just like the .com domain, we foresee that short Mapcut words and phrases will go quickly. So, don’t wait to reserve the one you want. And if you want to sell it in the future, we make it easy to sell and transfer very easily, to the new owner.
by Adena Schutzberg on 05/11 at 10:25 AM |
“We also found that people in general don’t go to that many locations in their lives on a daily basis. They go to school or work, to the gas station, or grocery store and so on. And if you, as a game designer, make them go to a specific location, then you are playing them. So we try to make things that are fun and location-relevant, like checking out where your friends are in the game.”
- Justin Beck, CEO of game developed PerBlue, on Parallel Kingdom, a game that at first was 100% location-based but now allows users to “play” anywhere on Google Maps, quoted in Frisky Mongoose
by Adena Schutzberg on 05/11 at 09:29 AM |
The grandma in question is illiterate, but apparently has all the cartographic skills needed to help police shut down six illegal Internet bars in her neighborhood. She has a special interest in these places as her grandson, who she and her husband watch during the day, was getting home late from school and seemed to be acting out and using adult language. She followed him one day and undercover, found and mapped the places of interest with turtle symbols (which have a cultural connection to “adult” topics). Her map led the police to the bars, which have since been shuttered.
The power of maps!
by Adena Schutzberg on 05/11 at 09:13 AM |