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Monday, April 12, 2010

Atlanta-based OneGIS is a small consulting company that supports “infrastructure management markets including electric, gas and water utilities, telecom operators and the governments.”

Rolta will acquire the OneView Mobile solution, a mobile automation tool, and plans to integrate it into GeospatialFusion.

- VC Circle
- press release

by Adena Schutzberg on 04/12 at 08:52 AM | Comments | Bookmark and Share

The company was profiled in the Boston Globe.

On the money side: “Priebatsch said that in the first two months of 2010, Scvngr equaled last year’s profit of $1 million.”

 

Continue reading...

by Adena Schutzberg on 04/12 at 08:28 AM | Comments | Bookmark and Share

Mathew Ingram, writing at GigaOm looks at arguments as to whether location-based apps will need to “show users the money” before they go mainstream (and thus make money for their developers). He concludes for now, geeks going after “shiny things” (badges) is not big and broad enough; something will have to change.

- GigaOM

by Adena Schutzberg on 04/12 at 08:12 AM | Comments | Bookmark and Share

The press release sure sounds like a warning:

With a patent filed in 2004, Hothand Wireless, Inc. must have been able to see the future of mobile advertising long before most predicted the power of the mobile web. What makes the patent so groundbreaking is the combination of search, location services, and mobile advertising all in one package on mobile devices. Today this has become one of the hottest spaces in wireless and the battleground for some of the largest companies in the world.

The patent may have impact on companies in industries such as:

Wireless Carriers
Mobile Marketing
Mobile Advertising
Mobile Coupons Providers
Search Engines
Advertising
Local Directories
Technology Providers

Oddly, while a portion the abstract is provided in the release, the patent, granted on April 6, is not named nor is its number provided. Don’t worry, I did the work. The patent, 7,693,75, is titled: Mobile commerce framework . Abstract:

A subscription-based system for providing commerce information for one or more mobile devices for one or more merchants. Some techniques employed feature a subscription-based method for presenting commercial resources to a mobile device. The method involves receiving mobile device user information relating to a geographic location to locate one or more merchants within a subscription-based shopping network, and receiving mobile device user information relating to a merchant type within the subscription-based shopping network. The method also involves receiving, from a database over a communication network, information for one or more merchants associated with the mobile device user information for the geographic location and the merchant type, and presenting the associated merchant information on the mobile device. The associated merchant information can include a merchant name and address, a merchant telephone number, a merchant advertisement, a merchant coupon, or a merchant product or service offering to subscribers of the shopping network.

Currently Hothand sells its wares mostly to colleges.

by Adena Schutzberg on 04/12 at 07:59 AM | Comments | Bookmark and Share

The latest deal for Foursquare requires some explaining because it’s more complex than, “the mayor gets a free slice of pizza each week.” “Mayors” are those who check in the most at a given location, in my example, a pizza place. The upcoming deal is with stodgy but important Financial news player The Financial Times (based in London). The deal goes this way: check into key locations like coffee shops around key business locations (Wall Street) or business schools (Harvard) and become a mayor and a select few will gain access to content behind the FT firewall (for a limited time). This is a deal as a subscription for a year runs several hundred dollars.

Will it work? Do those worrying about the world’s finances or finishing school have time for such nonsense?

And, who makes money? Foursquare? The coffee shop?

We’ll have to wait and see.

- Business Insider via Poynter.org

by Adena Schutzberg on 04/12 at 07:39 AM | Comments | Bookmark and Share
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