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Our Points
(Page 1 of 1, totalling 2 entries)
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Thursday, December 17. 2009
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The most important part of the CrimeReports iPhone App
iPhoneNewsTracker announces the new free app that puts the online version of the crime mapping app on the iPhone. The most important feature may be this one:
Request the participation of your local law enforcement agency if they’re not already on-board
That's the "crowdsourcing" aspect of the company's business model.
Posted by Adena Schutzberg
in Apple
at
08:42
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Wednesday, December 16. 2009
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GPS/NAV Tidbits
MacWorld compares nine navigation apps for the iPhone. Bottom line (Google Maps Navigation is dealt with separately):
Overall, AT&T Navigator was the best app among those with low prices, recurring monthly fees, and small app sizes; among the large apps with pre-loaded maps, Navigon MobileNavigator scored the highest. Combining decent quality with a low price, MotionX was the best bargain among all the apps I reviewed.
- MacWorld
The WSJ blog winds up a marketing experiment by Blu Dot, a furniture maker based in Minneapolis. It placed its fancy chairs, some with GPS devices and all with notes asked takers to "call in for an interview" on street corners. Strangely, the blog post refers to "thieves" although this was purely a marketing play.
- WSJ blog
In other GPS marketing news, BrickHouse Security is again offering free GPS tracking and video cameras to help keep parts of outdoor holiday displays from disappearing.
- Star Ledger
And, one more GPS marketing story: Ohio-based Dillie the deer, ok her family, won the Zoombak contest for creative uses of the tracking device. Dillie is a family pet (I saw the deer on the news recently, with no mention of the contest) and the device allows the owners to keep track of her should she get out. They bought the device after that occurred the first time.
- Norwich Bulletin
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Posted by Adena Schutzberg
in GPS, Satellite Navigation, Apple
at
08:18
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(Page 1 of 1, totalling 2 entries)
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