Saturday, October 4. 2008

Podcast: NAVTEQ’s Mapping Positioning Engine (MPE): “The Heartbeat in the Car”…Mapping in Every Vehicle

In this podcast, we talk about NAVTEQ’s Mapping and Positioning Engine or MPE. The MPE, a subset of the NAVTEQ database that is coupled with a microprocessor assembly, including a GPS chipset, was designed to support a variety of applications that assists the driver of a car or other vehicle to, for example, reduce gas consumption. It is more or less an alternative to a navigation system that is cost effective enough to go into most all vehicles regardless of price. According to Bob Denaro, NAVTEQ's vice president of advanced driver assistance system, it's "a heartbeat in the car."
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Posted by Joe Francica in LBS, NAVTEQ at 10:37 | Comments (0) | Trackbacks (0) |