Thursday, June 12. 2008

Podcast: Exclusive Interview with Judson Green, president & CEO, NAVTEQ

In an exclusive interview, Judson Green, president and CEO of NAVTEQ spoke with Directions Media Editor-in-chief Joe Francica about a broad spectrum of topics related to the growth of the location-based services market and the ability of NAVTEQ to address an exploding market for digital map products. Mr. Green spoke of the opportunities for NAVTEQ not just in terms of his current ability to serve a variety of market segments but provided some insights in what may be possible in the future with NAVTEQ data. "Don’t think of our map going into a nav system in the front seat of the car; think of our map going into the engine of the car to help drive the car…and therein you find dozens and dozens and dozens of applications which would fundamentally improve the safety of the car, the productivity of the car, the efficiencies, and we think that’s a very exciting area,” said Green. Mr. Green, once the president for Walt Disney Attractions, now has the challenge of sorting through the opportunities that range from real-time dynamic content to advanced driver assistance systems.<br>
The interview was recorded on June 10, 2008 and lasts for approximately 20 minutes.
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Medill Students: What we learned from locative media

MediaShift recaps what students at Medill School of Journalism (Northwestern U) learned in a locative media project. There are 12 points, but this one seemed particularly insightful.

4. Avoid “Google Maps fatigue.”

Newspapers widely and frequently use interactive online maps now. More information is being attached to geographic coordinates, but this information needs to be better organized and differentiated, so that content avoids looking repetitive.

Most US Gov Lines of Business will Stay After Election; Geo Maybe Not

FCW.com reports on an Input study that suggests that no matter the outcome of the election most Lines of Business will remain as is. LOBs are an Office of Management and Budget program to streamline specific technical processes of the government. LOBs in the "challenged" category, those with limited constituencies, including Geospatial may be dropped.

GE Energy Acquires MapFrame

The press release appeared yesterday and reminds me that its been rather quiet on the acquisition front. The sale is expected to close at the end of the month. MapFrame, based in Dallas outfits more than field 35,000 workers at 30 major U.S. utilities. The company was founded in 1991 and currently has about 40 employees. GE's last geo-related acquisitions include Smallworld in 2000 and MJ Harden in 2003. GE sold MJ Harden, expect for the pipeline part, to GeoEye in 2007.

Google SketchUp 3D Basecamp Coverage

Only 300 people are at the SketchUp event this week at Google, HQ. Randall Newton at AECnews.com is one attendee and he's covering the tech, the wireless and the food.

Of note for geospatial professionals: It takes 3-6 weeks for models to be approved (or not) for inclusion in Google Earth.