All Points Blog
Our Opinion, Your Views of All Things Location

  • HOME

    About Us

    Advertising

    Contact Us

    Follow Us



    Feed  Twitter 

  • RECENT COMMENTS
  • NEWSLETTER

    All Points Blog

    Catching geospatial news that others miss. Delivered daily.

    Preview Newsletter | Archive

  • ARCHIVE
    << May 2008 >>
    S M T W T F S
            1 2 3
    4 5 6 7 8 9 10
    11 12 13 14 15 16 17
    18 19 20 21 22 23 24
    25 26 27 28 29 30 31
  • PUBLICATIONS

Monday, May 05, 2008

Some time ago I noted how the next step in mashups (after map mashup 1.0 - putting locations on a map) was sites making their own data. I typically pointed to Zillow as an example. And, you could add any site that included user generated or user corrected data, I suppose. This week I ran into a mashup that is another sort of next step for geospatial mashups: Twisney.com It’s built off Twitter, Flickr and Virtual Earth and from that you can probably guess that it’s a way to post real time pics/comments to a map of Walt Disney World.

Users send images (via Twitter or e-mail) and put a location/comment in the subject. The site extracts keywords for locations (there’s a reference list, but most things you’d think of should work; if they don’t real humans figure out the location) and posts the images ‘in real time’ on the map. By default no contact address/real name is used, but optionally it can be included. There’s no registration to use the service, nor a this time, a business model.

A few things make this mashup interesting:

- limited geography
- keywords (not GPS, or any other location technology involved)
- basic e-mail works; more tech savvy folks can use Twitter
- Disney not involved (too bad for them; it’d be a neat addition for its marketing!)
- quick growth with almost no PR (I found one article dated Apr 25 as I write May 3)
- can you imagine this for say the ESRI user conference?

Big shout out to For Immediate Release for noting this app. Frankly, I’m learning more about social networking from that podcast than from just about anything I read. Kudos to Shell and Neville (they are the hosts).

by Adena Schutzberg on 05/05 at 06:00 AM | Comments | Bookmark and Share

10. Location-based marketing, for trade shows at least, can passively capture information otherwise missed from standard lead management systems. The use of active RFID tags and ultra wideband sensors can capture the “who” and “how long” of people that are standing in front of your booth on a trade show floor and you don’t even have to talk to them. The Ubisense/Fish Software demonstration of RFID provided a context for better understanding the use of sensor technology where before I could only read about it.

Continue reading...

by Joe Francica on 05/05 at 02:00 AM | Comments | Bookmark and Share

At LI 2008, Dr. Robert Uleman of IBM suggested that "Mashups have done more for this industry than two decades of sending out products into the world."

by Joe Francica on 05/05 at 01:15 AM | Comments | Bookmark and Share

At LI 2008, Berk Charlton of Pitney Bowes Group 1 suggested that "GIS should be invisible." Going further to illustrate his point about how the success of location technology will be underscored when "people don’t know that GIS has been done to them."

by Joe Francica on 05/05 at 01:10 AM | Comments | Bookmark and Share
Page 2 of 2 pages  <  1 2

All Points Blog Newsletter

Catching geospatial news that others miss. Delivered daily.

Preview Newsletter | Archive

Follow

Feed  Twitter 

Recent Comments

Publications: Directions Magazine | Directions Magazine Francais | Directions Magazine Espanol
Conferences: Location Intelligence Conference | Rocket City Geospatial
© 2012 Directions Media. All Rights Reserved
194 Green Bay Road, Glencoe, IL 60022