The Girl Scouts of Eastern Pennsylvania are apparently the first to offer an online tool to find the nearest "cookie sales booth." The app, accessible by clicking on the giant thin mint on their site, is put together by an official GS contractor and ultimately taps into Google Maps for directions. It's sort of too bad senior Scouts didn't get a chance to build the app themselves...

- The Morning Call

Chris Silver Smith in the Locals Only column at Search Engine Land takes on the question: How do you get your business in Google Maps if you don't have a physical address? Who has that sort of problem? Contractors who work out of their trucks - painters, roofers, etc. - who live somewhere but cover a territory elsewhere and who many not want their home addresses listed. The short answer from Michael Jones: get a PO box.

Perhaps the next iteration of local search will be geared more to business territories. Pizza places can geographically draw where they deliver or painters can determine their range, etc.?