Wednesday, May 3. 2006

Business Week/MapInfo Survey: Location Intelligence on the Radar Screen

MapInfo comissioned a market research survey by Business Week Magazine to poll corporations who were likely to or were already using location intelligence (LI) solutions. The results:

6% were already using LI

7% were currently evaluating LI

21% plan to be evaluating LI in 2007

Taken a slightly different way, 3 times the number of corporations will be evaluating the technology next year. Mike Hickey, COO of MapInfo sees this as a signal that LI is coming out of the early adoption phase and into the next part of the growth curve.

In another survey conuducted by MapInfo among 1000 users of business intelligence (BI) solutions, 79% said they found location-based information that was integrated with their BI tools as "more than somewhat likely" to be valuable. However, 7% said LI was extremely valuable to them and that it could be used now.

Posted by Joe Francica in PBBI [MapInfo] at 16:21 | Comments (0) | Trackbacks (0) |

Comments

Display comments as (Linear | Threaded)

No comments

Add Comment

Name
Email
Homepage
In reply to	[ Top level ]
Comment	Enclosing asterisks marks text as bold (*word*), underscore are made via _word_. Standard emoticons like :-) and ;-) are converted to images. E-Mail addresses will not be displayed and will only be used for E-Mail notifications To prevent automated Bots from commentspamming, please enter the string you see in the image below in the appropriate input box. Your comment will only be submitted if the strings match. Please ensure that your browser supports and accepts cookies, or your comment cannot be verified correctly. Enter the string from the spam-prevention image above:
	Remember Information?   Subscribe to this entry