Forbes hits the nail on the head based on some of the coverage I’ve been reading, including that from my colleague Joe Francica. The way to make money on a mashup is to do something cool and hope someone buys you!
A handful of folks have figured out how to turn this stuff into a potentially profitable operation—real estate startup Zillow.com, for instance, is built on the back of Microsoft’s map data. But the rest seem to be counting on the Web 2.0 business model: Build something cool and hope someone big buys you.
Greg Sterling suggests that’s unlikely for the majority. He addresses making money, specifically how Yahoo and MapQuest see it at Search Engine Watch blog.
Also worth a look: a little slide show from Where 2.0 - link at end of article.
by Adena Schutzberg on 06/15 at 10:22 AM |
I’m not sure if this is advertising for the author, the technology, or what, but it is odd. Wired runs a story about how a new author used an in-car navigation system to enhance his 11 bookstore book tour to 106 bookstores. Says author J.A. Konrath:
I could punch in Borders or Barnes & Noble or Waldenbooks and it would not only find all of the ones within 50 miles for me, it would give me their phone numbers so I could call them first, from the car, to let them know I was coming This could not have been done even three years ago. The fact that you could do it now was absolutely mind blowing for me.
by Adena Schutzberg on 06/15 at 10:06 AM |
First, back in 2004, Iran banned the National Geographic Atlas because it labelled what Iran prefers to call the “Persian Gulf” with an additional name in parentheses: “Arabian Gulf.” On Wednesday the country banned The Economist because the publication included a map which called the water body merely “The Gulf.”
by Adena Schutzberg on 06/15 at 09:47 AM |
“At Google we like making products free, and most of our users seem to enjoy that too. So we were a little surprised that some companies asked if they could pay us for the Maps API (which, after geocoding, has been our most requested feature). “
- Noah Doyle, Product Manager, Google, in the Official Google Maps API Blog
by Adena Schutzberg on 06/15 at 06:03 AM |
“...the future I don’t think is increasingly high resolution imagery as suggested by Microsoft, once you get to 10-15cm resolution imagery do you really need to go much higher.. what Where 3.0 applications will need is intelligent semantically rich datasets.”
Ed Parsons of Ordnance Survey, in his review of Where 2.0. day 2
by Adena Schutzberg on 06/15 at 05:54 AM |