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Friday, August 25, 2006

Rob Shanks at GlobeXplorer notes that his company’s imagery is part of the re-lauch of real estate/auto site It seems to be a sort of site if I understand correctly. (I’d never heard of it until his mention the other day.) What does that make you think the company does? Send out party invites? Send out mortgage offers? Answer questions like Nope! It (per the relaunch PR):

provides instant access to valuations of virtually any home in the United States and then allows users to make an Unsolicited OfferTM. Reply! users can write their personal reviews on homes and automobiles, access factual data about virtually any home or car in the country, view aerial photos and parcel maps of homes and find a rich array of information about U.S. neighborhoods – all for free.

And, coming soon, to answer my speculation above: “Reply! will soon address other critical decision-making areas, such as loans, insurance, and more.”

The company has been around since 2001 and dug up $17 million in venture capital in the last year. I could not determine the business model.

by Adena Schutzberg on 08/25 at 06:50 AM | Comments | Bookmark and Share

there’s a new website/blog like thing called TeamDWF edited by editor Randall Newton. I keep hoping to one day be excited about this publishing format for use in GIS, but to date I’m still on the sidelines.

via JTBWorld

by Adena Schutzberg on 08/25 at 06:34 AM | Comments | Bookmark and Share

Thursday, August 24, 2006

Several top venture capitalists are putting their money where their mouth is regarding “‘The Smartest Companies to Start Now.’’ A press release on the competition from Business 2.0 (read the Sept issue which has the full story) lists the ideas and how much of $100,000 investors (like Steve Case and Howard Schultz) are willing to offer. Among them, alas, is location-based ads to your cell phone!

—Jeff Crowe, general partner, Norwest Venture Partners

WHAT HE WANTS NOW: GPS-enabled ads and coupons piped to your mobile phone at just the right time and place. Location-based marketing is a concept that’s been bandied about for years, but only now is the required technology becoming cheap enough to implement.

WHAT HE’LL INVEST: $3 million for a demo application and retail partners ready to test.

Wow, what a great idea! In a related article Laura Marriott at ClickZ discusses why such efforts are not yet mainstream.

by Adena Schutzberg on 08/24 at 07:56 AM | Comments | Bookmark and Share

Trailways Transportation System (AKA bus company) received a $1.5 million grant from the Department of Homeland Security and installed “an Internet-based GPS system” that track busses and their speed “direction, weather conditions, even how long the driver has been at the wheel.” There’s a panic button to alert authorities if there’s a problem and the company and the public (with permission, it seems) can track the busses.

And, it’s a great selling point according to Stephanie Futral, a part owner of 15-bus Memphis Trailways and Starkville Trailways:

It’s a real selling tool for us. Now we can give the group leader a passcode and the bus number, and they can see where the bus is at all times. They don’t have to call to find out when the bus will be home.


via Memphis Commercial Appeal

by Adena Schutzberg on 08/24 at 07:39 AM | Comments | Bookmark and Share

“A GPS-enabled ‘London Barfinder’ section will enable visitors to the WAP site to find the nearest venue by entering the postcode of their current location.”

- UK’s BrandRepublic on a scheme to create loyalty by getting fans to watch football (not US football) at establishments that serve Carling beer. The article does not give the URL of the site and so have no idea what is GPS-enabled about it!

by Adena Schutzberg on 08/24 at 07:30 AM | Comments | Bookmark and Share
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